Brand & Experiential Marketing In Today's Fast Pace World!

In today's fast pace visual world those in the marketing and advertising industry know that you have to be on top of your game to gain the attention of both pre-existing and potential customers.

People's attentions spans are becoming less and less as our brains are evolving due to all the information and visual stimulation the modern technology has created and made readily available to us.

Those in the advertising and marketing industry know this to be true and have realized they need something that is going to stop consumers in their tracks.

According to a recent study from the Microsoft Corporation, teens and adults alike, attention spans are increasingly become lower due to the digitized lifestyles we are now living.

On average an individual's attention span only last eight seconds, which isn't a whole lot of time to grab someones attention enough to promote a product, brand or service, Forcing ad agencies to think outside of the box and to make changes in the way in which they go about promoting to the general public.

As time goes on, we are going to see more and more experiential campaigns and events happening.